Ecommerce SEO Services

Ecommerce SEO has unique challenges: thousands of product pages, category optimization, faceted navigation, duplicate content issues, and conversion-focused optimization. Success requires balancing rankings with user experience and sales conversion. Regular SEO typically deals with fewer pages and different conversion goals.

For stores with manageable product counts (under 500), we can optimize individually. For larger catalogs, we create scalable optimization templates and frameworks that apply SEO best practices across product types. Key products and high-value items receive individual attention, while the template ensures all products meet SEO standards.

We specialize in Shopify and WooCommerce, which cover the majority of ecommerce stores. We also work with other platforms including BigCommerce, Magento, and custom solutions. Each platform has unique SEO considerations, and our expertise ensures platform-specific optimization.

While not required, blog content provides significant benefits. It targets informational keywords your product pages can't rank for, builds topical authority, answers customer questions, and guides the buying journey. Stores with strong content strategies often see 2-3x more organic traffic than product-pages-only competitors.

Duplicate content is common in ecommerce—product variants, filtered pages, similar products. We use canonical tags, parameter handling in Search Console, strategic noindex tags, and unique content strategies to guide search engines to the right versions while maintaining user experience.

Initial traffic improvements typically appear within 3-4 months as optimized pages begin ranking. Significant sales impact usually occurs within 6-9 months as rankings strengthen and more products gain visibility. The timeline depends on competition, current SEO foundation, and product demand seasonality.